18th
ad:tech aftermath
Back in the office today after a few days of online marketing galore… Daniel Riveong and I managed to stay out of too much trouble at ad:tech.
The first day was definitely a drag and we suffered through it. The best panel featured Julie Roehm. While I wasnt familiar with her story, many others were. As a business leader in the making, it was inspiring to see someone like Julie get up in front a large audience and have the ability to laugh at herself.
The other days consisted of me trying to figure out how small companies can use some of the “strategies” and advice the Nikes, HPs and Clorox-s, were offering.
It seems as though we are all in the same boat when it comes to figuring out how to use online most effectively-and stay within a given budget.
tbc…
